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When it comes to natural ingredient market of Vietnam, quality is one of the things that are out of reach for authorities. Ingredients being tremendously exported from China by pharmaceutical firms and insufficiency of certification system are the reasons. Moreover, some companies manufacturing their products from low quality materials and offering competitive pricing causes difficulties for righteous companies. Therefore, using communication platforms in proving the product origin and quality can differentiate a company from its competitors and help it win over the consumers.

In BIG Vietnam, our consultants with broad knowledge about medicinal materials markets can help companies to build a communication strategy based on the company’s circumstances, in which the stress is put on the transparency of the product origin and quality.

 

Besides, based on the analysis of the company’s corporate culture, consumer behaviors, and competition, BIG Vietnam will help companies to come up with a branding strategy, including:


-    Brand recognition tools

-    A brand positioning plan utilizing different media, search engines and social network

-  Organizing events, forums, conferences for companies to improve marketing communication capacity.

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BIG Vietnam Head Office

5th floor, CAT building
58 lane 180A/3 Nguyen Luong Bang street
Ha Noi, Viet Nam

Phone: +84 43 936 3274
Email : info@biotradevietnam.org

BIG Vietnam Representative Office

Van Phuc Diplomatic Quarters
298F Kim Ma Street
Ha Noi, Viet Nam

Phone: +84 43 843 17 50
Fax    : +84 43 843 17 44
Email : info@biotradevietnam.org